What changes will be brought to the buyer’s purchase after the online Canton Fair
2022-02-28

The 127th Canton Fair will be held online from June 15 to 24. The exhibition period is 10 days.

At present, all exhibitors are actively improving the online virtual booth to prepare for the exhibition. They are uploading their own enterprise and product information in the formats of pictures, videos, 3D and VR in an orderly manner.

During the exhibition, each enterprise will live on the Internet for 10 × 24 hours. The live room is not limited by time and space. The enterprise can not only have a separate face-to-face discussion with the merchants on the Internet, but also publicize and promote to a large number of merchants through the online live show, and provide watch on demand, video upload and interaction.

The fair has invited more than 400000 overseas purchasers who have been to the fair, and will conduct precise investment promotion through various channels and ways.

In order to respect and ensure the privacy of B2B trade, both parties can choose a third-party tool for in-depth negotiation, order establishment and other follow-up processes. The platform also provides some video conference and social software links for both parties to use. Multi language translation support is provided on the platform page to facilitate communication between purchasers and exhibitors.

During the same period, the fair will hold online forums (International Trade Development Forum, industry forum), online signing (held by domestic and overseas connections), new product release (showing innovative products), etc.,

Online Canton Fair brings many benefits to overseas buyers. 1. Buyers who were unable to attend the meeting due to time or travel cost in the past can get the same opportunity to attend the meeting. 2. Thanks to multilingual translation support, the communication between buyers and sellers will be smoother. 3. The buyer can deepen the impression of the intended buyer and conduct in-depth communication through playback and other functions. 4. Because of 24-hour live broadcast, buyers can participate anytime, anywhere, regardless of time difference.

A sudden epidemic has changed our lives, and also accelerated the pace of changing the purchasing habits of buyers. buyers can attend the exhibition without leaving home gradually, visit suppliers' factories effortlessly, and communicate with sellers face to face across the screen. The world is smaller and more transparent. Business is more efficient and convenient.